1. O This document sets out the information relating to the online account and to contracts concluded at a distance on the Website on the World Wide Web "" (hereinafter referred to as the "Website"), belonging to PRINCESS CROWN, UNIPESSOAL LDA, a limited liability company incorporated under Portuguese law with registered office at Rua Fialho De Almeida, 14, 2.º Esq., Bd20, Sba Office Center, 1070 129 Lisboa, parish of Avenidas Novas, municipality of Lisbon, registered in the Commercial Registry under the single registration and taxpayer number 514506199. (hereinafter "PRINCESS CROWN").
  2. PRINCESS CROWN is a company whose business activity consists, namely, in the retail sale of adult clothing of the brand GURLY BY NM.
  3. The purchase of any product through the Website and the creation of an account on the Website implies full, informed and unconditional acceptance of the provisions of these General Terms of Use of the Website and Conditions of Sale (hereinafter referred to as the "General Terms") and the Website's Privacy and Data Protection Policy.
  4. PRINCESS CROWN provides a Customer Support service, through which the Customer may, at any time, contact PRINCESS CROWN to ask for clarification, through the e-mail address "".


  1. All products are marketed through the online shop (Website), where the Customer may submit purchase orders in accordance with the terms and conditions described in these General Terms.
  2. When using the Website and placing orders through it, the Customer agrees to the following: (i) To use the Website only to make legally valid enquiries and orders; (ii) Not to place any false or fraudulent orders. If it is reasonably considered that such an order has been made, PRINCESS CROWN is authorized to cancel it and inform the competent authorities; (iii) Provide PRINCESS CROWN, truthfully and unequivocally, your email address, your postal address and / or any other contact details. Furthermore, you agree that, if necessary, PRINCESS CROWN may use such information to contact the Customer (see the Privacy and Data Protection Policy). If the Customer does not provide all the necessary information, it will not be possible to proceed with the order of purchase of products from the Website.
  3. The Customer shall, in accordance with applicable law, ensure that it has the necessary ability to exercise and to create an account on the Website and to purchase the products made available, marketed or advertised on the Website (hereinafter referred to as "product" (or "products"), and PRINCESS CROWN is not responsible, directly or indirectly and in any form or title, for verifying or monitoring the compliance or validity of such ability to exercise, considering, for all purposes, that the information provided by the Customer and attesting to their ability to exercise is true and up to date.
  4. The data provided and made available by the Customer is given full legal effect, the Customer being fully and completely responsible for all purchase orders placed, being inhibited from claiming lack of recognition or validation of the information or documentation submitted for the implementation of the purchase order, or ignorance of the terms and conditions applicable.
  5. The Customer must use the Website in strict compliance with the provisions of these General Terms and all applicable legal regulations.
  6. Information or personal data provided by the Customer will be processed in accordance with the Privacy and Data Protection Policy. By using the Website, the Customer agrees to the processing of the information and his personal data in the terms described above, ensuring that all information and data provided is true and up to date.


  1. In order to access and use the Website, as well as all the tools and benefits of the Customer Account on the Website, it is necessary for the Customer to have a Customer Account, which is personal and for the Customer's exclusive use.
  2. The Customer Account must be used in strict compliance with the purposes for which it was created and used, as well as with the provisions of these General Terms.
  3. For the purposes of creating a Customer Account, the Customer must access the Website and follow the Customer Account creation method provided therein, according to a "step-by-step" navigation, selection and filling-out method, which implies the informed and enlightened completion of the respective fields provided in the electronic form for the collection of the corresponding information.
  4. The collection, processing, handling and storage of data is limited to specific data of the Customer, under the terms described in the Website's Privacy and Data Protection Policy.


  1. The products supplied on the Website are only available for delivery in mainland Portugal, the Autonomous Region of Madeira, the Autonomous Region of the Azores, Spain, France, the United Kingdom, Italy, Belgium, Holland, Luxembourg and Germany, under the terms set out in these General Terms.
  2. PRINCESS CROWN may accept the delivery of products in other countries and areas other than those referred above, upon express agreement to that effect, with approval by the Customer, of the respective price applicable to the delivery, under the terms presented on the checkout page.


For a purchase order to be completed and for the contract to be concluded, it is necessary to follow the online purchasing procedure, by clicking on "Checkout", and authorizing the respective payment. The Customer must always read and accept these General Terms before authorizing the respective payment. By clicking "Checkout" and authorizing the payment, the Customer will be entering into an offer to purchase the selected products that will result in a contract of sale with PRINCESS CROWN (the "Contract") after confirmation of acceptance by PRINCESS CROWN, by sending an electronic communication to that effect to the Customer (the "Order Confirmation").



  1. With regard to the essential characteristics of the products, PRINCESS CROWN takes into account the technical information shared by its suppliers, which may or may not be the original suppliers of the products, for purposes of description and commercial presentation of those products, using text, drawings, photographs, videos and / or other multimedia content that describe them clearly, faithfully and in strict compliance with the most appropriate standards of the market that are due in this area.
  2. Notwithstanding the foregoing, given the difficulty of transmitting, through the Website, a perfect reproduction of the experience that derives from the touch in person of the products, as well as the color or print of the products, which may vary between potential and different screens / electronic image display monitors that may be used by Customers for purposes of viewing the products and using the Website, PRINCESS CROWN is not responsible for such differences in perception.



  1. PRINCESS CROWN provides on its Website, clearly and unambiguously, in the checkout page, the total price of each product, including shipping charges and applicable VAT.
  2. The periods of promotions, discounts or possible settlements will be identified on the Website through the same method, by presenting the respective applicable price and discount / price reduction.
  3. All information relating to prices, products, specifications, campaigns and / or promotions may be changed at any time by PRINCESS CROWN, taking immediate effect.
  4. In case of clear verification of computer error, as well as in case of such occurrence and error is not evident to the Customer, as for a computer error, a human error, a technical error, a technological error or an error of any other nature / origin that causes an unforeseen change in retail prices on the Website or promotional prices advertised on the Website and relating to the products, the order may be deemed invalid and freely canceled by PRINCESS CROWN, by its sole decision, or at the request of the Customer. After knowledge of the irregularity and the implementation of the respective cancellation, PRINCESS CROWN will immediately inform the Customer.
  5. PRINCESS CROWN shall not be liable, directly or indirectly and under any form or title, for any damage caused by the effect of the errors listed in the preceding number or by other comparable to those, recognizing and accepting the Customer that the verification of such circumstances does not give him any kind of right to compensation.



  1. At any time and without prior notice to the Customer, PRINCESS CROWN may modify the presentation and content of the Website, the products made available, marketed or advertised on the Website, as well as these General Terms, while respecting the rights acquired under contracts already concluded and in execution.
  2. Modifications are made for the continuous improvement of the Website, its products and service.
  3. In the event of the Customer disagreeing with the introduced modifications or no longer agreeing with these General Terms or with those applicable at any given time in the future, the Customer must immediately cease all use of the Website.


  1. PRINCESS CROWN pursues its business activity, namely retail trade of clothing for adults through the brand GURLY BY NM.
  2. The content and information contained on the Website - such as logos, text, images, videos, other multimedia content or other intellectual property - are the property of PRINCESS CROWN or its use was expressly granted and under exclusive conditions by the respective owner, constituting the use, reproduction, copying and / or dissemination of the same, when not expressly authorized in advance and in writing, a willful and serious violation of their rights, with direct impact on its commercial activity, which give PRINCESS CROWN the right to be compensated for all damages caused directly or indirectly, regardless of whether such acts come from intentional or grossly negligent behavior.



  1. Except for shortage of stock (inventory), all products made available, marketed or advertised on the Website are available for sale, and they may, where applicable, due to being produced or supplied in limited sets, be unavailable without notice. PRINCESS CROWN may not be held liable, directly or indirectly and under any form or title, for any damage caused by the effect of such unavailability.
  2. If the products remain unavailable after 30 (thirty) days from the date of payment of the purchase order submitted by the Customer on the Website, PRINCESS CROWN will notify the Customer of that fact, seeking to schedule a new date of delivery if there is preview of its availability and of the date of delivery for such products, always granting the Customer, upon timely option, expressed and provided in writing, the reimbursement of the amount paid within a maximum period of 14 (fourteen) days from the date of knowledge of that unavailability.



  1. The processing of the purchase order and of shipment of products begins at the moment subsequent to the confirmation of the respective payment, which corresponds to the availability in the legal domain of PRINCESS CROWN of the respective amount that has been paid, and the Customer is informed of the confirmation of acceptance of the purchase order through written notification and sent to the e-mail address provided by the Customer to PRINCESS CROWN.
  2. Notwithstanding the provisions of these General Terms regarding the availability of products, except in extraordinary circumstances, as well as exceptions for delays for reasons related to the customization of products, the delivery area or other unforeseen events not specifically specified, PRINCESS CROWN will strive to send the order with the respective products mentioned in the Order Confirmation within the date specified therein or, if no date is specified, within 30 (thirty) days from the date of the Order Confirmation.
  3. Delivery of the products will be made by a third party duly authorized by law to provide such services.
  4. Except when supported by PRINCESS CROWN on terms and conditions freely stipulated and expressly announced on the Website, such as promotions for "free shipping" at no cost to the Customer in purchase orders over a certain amount, the costs of delivery of products are:




Starting from € 4,92.

Final price displayed on the checkout page.

Free on orders over €100.

Road/rail transport.

Delivery in 24h/48h.

Portugal (mainland)

Starting from € 20,59.

Final price displayed on the checkout page.

Air transport.

Delivery in 24h/48h.

Portugal (mainland)

Autonomous Region of Madeira

Autonomous Region of Azores

Starting from € 5,61.

Final price displayed on the checkout page.

Road/rail transport.

Delivery in 24h/48h.


Starting from € 12,18.

Final price displayed on the checkout page.

Road/rail transport.

Delivery in 2/3 days.


Starting from € 12,70.

Final price displayed on the checkout page.

Road/rail transport.

Delivery in 2/3 days.

United Kingdom






  1. To the delivery of products in countries or areas not contemplated in the table of delivery costs replicated above the prices that will be displayed in the checkout page shall apply.
  2. The PRINCESS CROWN will do everything possible to send all products in a single shipment. Notwithstanding, it is possible that for reasons of logistics and storage, human error, technical and / or other incidents beyond the control of PRINCESS CROWN it may not be possible to make such shipment according to the time period indicated. If any product cannot be supplied after the purchase order has been made, the Customer will be notified by email, and at that time he shall be presented a rectifying solution, through scheduling a new delivery, replacing the product or cancelling the purchase order with the right to reimbursement, in cash, of the amount that has actually been paid.
  3. For the purposes of these General Terms, delivery is considered "made" and the products covered by the purchase order are considered "delivered" upon signature of the delivery receipt/note at the agreed address.



  1. If it is not possible to deliver the products to the designated address on a first delivery attempt, the team responsible for transport will indicate the location of the products and the procedures to be carried out if the Customer wishes them to be delivered on a second delivery attempt.
  2. If it is not possible to deliver the products on the second delivery attempt, the Customer may be charged the amount corresponding to the costs of storing the products and making a new delivery attempt.



  1. PRINCESS CROWN will inform the Customer of changes in the status of processing and the process of delivery of products subject of the order, as well as the probable dates of delivery or availability in the point of delivery / collection, and for that purpose may use its own channels of communication or use the direct notifications of the carrier or the entity responsible for managing the processing and process of delivery, where applicable.
  2. Where applicable, PRINCESS CROWN will inform the Customer about the tracking number assigned to the order and provided by the carrier, which allows the Customer to know the status of the respective delivery with the entity responsible.
  3. If the Customer wishes to clarify any question related to the processing of the delivery, the Customer shall access the website of the carrier, which will be, where applicable, made available by PRINCESS CROWN in due time, allowing the Customer, by entering the tracking number in the appropriate field of the carrier's order tracking application, to assess the latest status reported on the processing of the delivery.
  4. Notwithstanding the preceding paragraph, where the Customer wishes to clarify any question related to the processing of the order or other related to the products, the Customer may contact PRINCESS CROWN's Customer Support Team, through an e-mail sent to the address “”.



  1. Without prejudice to the fact that they may be amended as part of future amendments to these General Terms, PRINCESS CROWN makes available on the Website the following means of payment for the products:
  • Multibanco (ATM) Reference;
  • MB Way;
  • Paypal;
  • Debit and Credit Cards..
  1. Some payment methods may require the payment of additional processing or other costs, and the Customer must always check, in relation to all purchase orders concluded through the Website, the final and global price of the purchase order, according to the selected payment method.



  1. The Customer may cancel the order upon express written request submitted to PRINCESS CROWN through communication sent to the email address "", indicating the number of the order, the tax number associated with the order and the delivery address, or through the cancellation procedure available in the Customer area of the Customer Account, under the tab "orders".
  2. Requests to cancel orders will be accepted by PRINCESS CROWN provided that the order has not been processed.
  3. PRINCESS CROWN reserves the right not to process any order when it finds inconsistencies or inaccuracies in the personal data or information provided by the Customer, when the processing of such order proves to be in any way contrary to the provisions of these General Terms, and/or when it detects acts of unlawful conduct, contrary to good customs or to these General Terms, directly or indirectly attributable to the Customer.
  4. PRINCESS CROWN reserves the right not to process any order if there are errors in values and / or characteristics of the products, when these arise from technical problems, under the provisions of point XVIII. of these General Terms.



  1. Under the applicable legal provisions and unless repair or replacement is impossible or impose disproportionate costs to PRINCESS CROWN, in case of lack of conformity of the product(s) and within the first 30 (thirty) days after delivery of the same, the Customer may require:
  • The restoration of conformity, by repairing or replacing the product;
  • A proportional reduction in the price; or,
  • The cancellation of the contract;

by returning the product(s) within 30 (thirty) days of delivery, accompanied by all the elements that compose it and the respective sales invoice (or copy), to the address:


Rua Serpa Pinto n.º 32, R/C. 241 Sines, Portugal

  1. For the purposes of exercising the "Right of Rejection", the Customer must initiate the process through reasoned and justified exposure of the situation of non-compliance of the product(s), sent to the email address "", delivering the product(s) to PRINCESS CROWN in a complete manner and with all the elements that compose them, without signs of use and accompanied by the respective purchase invoice, so that PRINCESS CROWN may start the evaluation process.
  2. The shipping costs for returning the product(s), as described above, are the responsibility of PRINCESS CROWN. If the Customer chooses a shipping method other than that designated by PRINCESS CROWN for this purpose, the postage costs will be of sole responsibility of the Customer.
  3. In the absence of any of the above mentioned elements that must accompany the product(s) allegedly non-compliant and object of return, not being the same properly packaged, in perfect conditions of conservation / hygiene, there will be no place for any resolution or replacement, being the product(s) again sent to the Customer, upon new payment of shipping costs.



  1. For contracts concluded through the Website, the Customer is recognized the right, within 14 (fourteen) days from the date of acquiring physical possession of the products or from the date of acquiring physical possession of the last product, in the case of several products ordered in a single purchase order and delivered separately, to proceed, in accordance with applicable laws and regulations the termination of the contract by returning the products at no additional cost and without the need to state the reason, except for the additional costs of delivery when the Customer expressly requests a method of delivery different and more expensive than the method of delivery commonly accepted and less expensive proposed by PRINCESS CROWN, in which case those will be deducted from the amount that has been paid initially by the Customer.
  2. The return of the products should be made by sending them to:


Rua Serpa Pinto n.º 32, R/C. 241 Sines, Portugal

  1. The costs of returning the products are borne by the Customer. Given the fact that the products, depending on their nature, can normally be returned through the typical national mail services, PRINCESS CROWN is not required, under applicable law, to inform the Customer of the amount of such return costs that may arise from the termination of the contract under the right of free withdrawal.
  2. The resolution of the contract terminates the respective obligations to perform the contract.
  3. To exercise the right to terminate the contract the Customer must, under penalty of ineffectiveness:
  4. Unequivocally declare that he/she intends to terminate the contract, indicating his/her identification data and the products he/she will return. The communication may be made by completing and sending electronically the resolution form attached to the Decree-Law No. 24/2014 of 14 February, or any other unequivocal statement of resolution submitted through the Website in the appropriate field provided for that purpose, by email sent to "", or by any other appropriate and durable method, provided that it is susceptible of adequate proof;
  5. Return the products in full, in the same conditions in which the sale and delivery took place;
  6. For hygiene reasons, the products may not have been tried, used or washed;
  7. It is mandatory that the products are in perfect condition, without signs of use, without signs of having been washed and without any type of odor, and they must be delivered exactly in the same conditions in which they were sold and always accompanied by the respective invoice, labels, hygienic protections, cups and bags.
  8. The packaging of the products must be returned complete, as delivered and accompanied by all the documentation received.
  9. If the Customer purchases several products under a campaign with an offer of one or more products, such as "get two for the price of one" or "get two for the price of three", the right of free withdrawal must be exercised for all the goods ordered. In these cases, PRINCESS CROWN may not accept the partial return of the order.
  10. The return of the products by the Customer should be made within a maximum of 14 (fourteen) days after the communication of the decision to terminate the contract, presenting the products in a state as indicated above, as well as the invoice and, where applicable, guide to transport, and copy of identification document (Citizen Card) when the products are delivered by hand to the address indicated by PRINCESS CROWN for receipt of returns.
  11. After the Customer has validly exercised the right of free termination of the contract by proper notification and following the return of the products in strict compliance with the conditions of return described in these General Terms and imposed on the Customer, PRINCESS CROWN will proceed to refund the amount paid within a maximum period of 14 (fourteen) days through the same method of payment used for the initial purchase order.
  12. Upon receipt of the return, the Customer will be due the amount corresponding to the amount actually paid for the products, with deduction, if applicable, of additional delivery costs when the Customer expressly requests a mode of delivery different and more onerous than the mode commonly accepted and less expensive proposed by PRINCESS CROWN. If you have used any credit, discount or promotion, that amount will not be refunded.
  13. In case of lack of conformity of the products or of any component of the same, with the products or respective components not being in the conditions required for their return and indicated in these General Terms, there will be no refund of the price, with the products being sent back to the initial shipping address, after new payment of the respective shipping and delivery costs by the Customer.
  14. PRINCESS CROWN reserves the right to withhold the refund while the products are not received in its entirety by PRINCESS CROWN or while the Customer does not provide proof of return of the products.
  15. Notwithstanding the foregoing, where PRINCESS CROWN considers that, by the nature, characteristics, material or other specifics of the products, in accordance with the terms of the provisions of Article 17 of Decree Law No. 24/2014 of 14 February, certain sealed products are not returnable after being opened for reasons of health protection or hygiene, the rule that gives the right to free termination of the contract does not apply.
  16. As an alternative to terminating the contract, the Customer may opt, as long as possible and reasonable, for:
  17. Replacement of the product with an equivalent one; or,
  18. The allocation of equivalent credit for use on the Website.


Any programming errors, errors in the operation of the computer system, or distortion of messages, including clerical lapses, are excepted, and the regime established in article 33(2) of Decree-Law No. 7/2004, of 7 January, as amended, shall apply accordingly.



  1. Under applicable law, certain information or notices sent to the Customer must be in writing. By using the Website the Customer agrees that most of the communications exchanged with PRINCESS CROWN will be conducted electronically and PRINCESS CROWN may contact the Customer by means of electronic mail messages or by providing information by posting alerts on the Website. The Customer agrees, for the purposes of contract compliance, to use these electronic means of communication and agrees that all business statements, notices, information and other communications sent by electronic means comply with applicable legal requirements and follow the written form.
  2. Notices to PRINCESS CROWN should preferably be sent by electronic mail to the address "". In accordance with these General Terms and unless otherwise specified, PRINCESS CROWN may send the Customer notifications via e-mail or by letter sent to the postal address that the Customer has provided when placing an order or when creating the Customer Account. Notifications will be deemed properly received and carried out as soon as they are published on the Website, twenty-four (24) hours after being sent by e-mail, or three days after the date of dispatch of any letter. As proof of the dispatch of the notification, it will be sufficient to prove, in the case of a letter, that it was correctly addressed, that the correct postage was paid and that it was duly delivered to the post office or to a post box and, in the case of an e-mail message, that the notification was sent to the e-mail address indicated by the recipient (Customer).



  1. The Customer is not allowed to misuse the Website by intentionally introducing a virus, trojan, worm, logic bombs or any other technologically damaging or harmful software or material, and any unauthorized access to the Website, the server on which it is hosted or any server, computer or database related to the Website is strictly prohibited.
  2. Customer expressly agrees and acknowledges that it will not interfere with the operation of the Website through any denial-of-service attack (including distributed denial-of service attacks).
  3. Failure to comply with the aforementioned will be considered a serious offence, as defined under the law and other applicable regulations. PRINCESS CROWN will report to the competent authorities any such act and behavior, collaborating with them to determine the identity of the attacker, while immediately suspending the authorization to use the Website. PRINCESS CROWN will not be held responsible for any damage or loss resulting from an attack of service, virus, software or technologically damaging or harmful material that may affect the Customer's computer, IT equipment, data or materials as a result of using the Website or downloading content from it or from websites to which the Customer is redirected through the Website.



  1. The use of the Website, the creation of a Customer Account and the purchase of any product through the Website imply the full, informed and unreserved acceptance of the provisions of these General Terms and the Privacy and Data Protection Policy of the Website.
  2. Under the terms set forth above and the terms established in the Website's Privacy and Data Protection Policy, to which the Customer fully and unreservedly agrees, the Customer grants express and unequivocal consent for the purpose of collecting, processing, handling and storing the information and personal data voluntarily provided.



  1. These General Terms and all express references made herein constitute the entire agreement between PRINCESS CROWN and the Customer and supersede any covenant, agreement or promise previously made between PRINCESS CROWN and the Customer either orally or in writing. The Customer and PRINCESS CROWN acknowledge that they have agreed to enter into the contract of sale and purchase in respect of the products without reliance on any representation or promise made by the other party except those expressly referred to in these General Terms.
  2. In the event that the provisions of these General Terms are declared null and void by a judicial authority in a decision with final and unappealable effect, the remaining terms and conditions will remain in force, unaffected by such declaration of nullity.



  1. If the Customer wishes to obtain further or additional clarification regarding these General Terms, the Website's Privacy and Data Protection Policy or the products provided by PRINCESS CROWN through the Website, he may do so through the email address "".



The Customer may resort to a Consumer Dispute Resolution Entity to settle domestic and cross-border disputes relating to contractual obligations arising from contracts of sale, initiated by the Customer resident in Portugal or in the European Union and having PRINCESS CROWN as counterparty, as a supplier of consumer goods. PRINCESS CROWN, in the context of consumer disputes of economic value not exceeding EUR 5,000.00 (five thousand euros), is subject to necessary arbitration or mediation when, by express option of the Customer, such disputes should be submitted to the arbitration court attached to the centers of arbitration of consumer disputes authorized under the law, and also the European Consumer Center.



  1. Portuguese Law will be applicable to all contracts that may be concluded through the Website, in all its extent and scope, regardless of the geographical location in which the Customer is situated when submitting the purchase order through the Website or the geographical location selected for the delivery of the products.
  2. Unless otherwise provided for by law and except for cases of alternative dispute resolution referred to in section XXIV., the parties attribute exclusive jurisdiction to the courts of the Republic of Portugal, designating exclusively competent the courts of the district of Lisbon.